James (Jimmy) Justice

Chief Operating Officer

James (Jimmy) Justice, has served as the Chief Operating Officer for William James Group, since its inception.  Prior to joining William James Group, he served as Vice President of Operations for Maxwell Group/Senior Living Communities, LLC, where he was in that role for 5 years.  Jimmy has over 23 years of leadership experience roles in the senior housing industry. He has served as Administrator and Executive Director for numerous senior living properties. 

As COO of William James Group, Jimmy has assisted in the growth of the portfolio from the original two properties to the 11 that they now manage.  These include assisted living and memory care properties in KY, SC, GA, FL, PA, and AL.   His responsibilities in this role include working directly with ED and other regional staff to grow census and improve levels of service while controlling costs. In the past 2 years, Mr. Justice has successfully stabilized distressed properties in Elizabethtown, KY, Bardstown, KY and Lexington, SC. Each location has shown significant growth in Revenue and NOI. 

Jimmy received his BA from West Virginia University. He is currently licensed as an Assisted Living and Skilled Nursing Administrator in South Carolina. He is currently a member of SCHCA and SCALA.

William Marcel Tremble

Chief Executive Officer

Marcel has 17 years of overall experience in leadership roles in the senior housing industry, having served in multiple Administrator, Executive Director, and Vice President of Operation positions throughout the East and Southeast. He currently serves as the Chief Executive Officer for William James Group.  

Marcel brings to the team a wealth of knowledge and a successful track record pertaining to occupancy growth. Under his leadership, he has grown multiple sites to 100% occupancy.  While successfully increasing the census, Marcel has simultaneously decreased expenses. By focusing on occupancy growth and expense control, he has grown revenue by over 25%. 

Marcel holds a Masters in Healthcare Administration from UNC Charlotte as well as a Bachelor of Science in Marketing. He is currently a licensed healthcare administrator in SC and has held licenses in NC and VA.

Kate Leach

Chief Marketing Officer

As the Chief Marketing Officer at William James Group, Kate Leach serves as the leader of all sales and marketing efforts for the company. With more than 25 years of experience in sales, marketing, and business development in healthcare and senior housing,

Kate has worked with The Maxwell Group/Senior Living Communities, Pinnacle Living, Vi Living, Love & Company and Spectrum Consultants. She has demonstrated success in leading sales and client relations, tracking new markets and emerging trends, developing strategic partnerships and implementing successful business strategies.

Kate, who earned a bachelor’s degree in international studies from the University of Nebraska, is active in many professional associations, including LeadingAge National, Women in Health Management and the eMarketing Association Network. She has been a speaker at several Leading Age state conferences including Leading Age New York and Leading Age Illinois.